Google Loses Trademark Suit, MSN and Overture Extend Agreement

Google was successfully sued in Nanterre, France for selling AdWords sponsored listings tied to a trademarked term. Google is appealing the decision.

Google France fined for trademark violation
Last modified: October 16, 2003, 10:47 AM PDT
By Declan McCullagh
Staff Writer, CNET News.com

Google fined in trademark case
Sat 18 October, 2003 16:45 BST
By Christopher Noble
PARIS (Reuters)

“In the trademark case, the owner of the name ‘Bourse des vols’ (Market for Flights), an Internet travel agent, wanted Google to stop allowing competitors to include ‘Bourse des vols’ as a term that would generate an advertisement and link to their own site that Internet searchers could click on.”

In other news, MSN and Overture have extended their arrangement through June, 2005.

Overture and Microsoft Extend Search Distribution Relationship in the U.S. and UK
Overture Services Inc. News Release – 10/17/2003
PASADENA, Calif., October 17, 2003

Google, Microsoft Search, Pay Per Click Marketing, Search Engine Marketing, Search Engines,